IAGES expanded its #PehlaCheckIAGES campaign across India during Akshaya Tritiya 2026, encouraging consumers to verify jewellers before purchase while positioning accreditation and transparency as differentiators for jewellery businesses.

With Akshaya Tritiya around the corner, jewellery retailers are unveiling festive offers, exclusive collections, and smart buying schemes to attract customers and maximize seasonal sales momentum across India.

The Indian Association of Gold Excellence and Standards (IAGES) urges consumers across India to verify retailer accreditation before buying gold this Akshaya Tritiya, promoting transparency, ethical sourcing, and trust in jewellery transactions.

Dhirsons Jewellers, part of Dhiraj Dhir Group, New Delhi, launches ‘Sone Ka Rishta’ campaign for Akshaya Tritiya to position gold as a generational asset beyond transactional purchases.

India’s gold industry body IAGES launches the #PehlaCheckIAGES campaign on December 4 in Mumbai, urging consumers to verify jewellers’ IAGES accreditation to promote ethical practices, transparency and sector-wide compliance.

With steady pre-bookings and upbeat consumer sentiment, the company anticipates a 10–15% rise in sales volume and up to 45% growth in value this Dhanteras

India’s festive gold demand is likely to dip this year as soaring bullion prices threaten to dampen jewellery purchases, industry experts warn.

Gold prices are expected to remain on an upward trajectory in the second half of 2025, with projections suggesting a possible breach of Rs. 1 lakh per 10 grams, according to a recent market report

As changing gold import policies in India reshape buying behaviours, Dubai’s jewellery retailers are adapting fast. Once a top shopping destination for Indian tourists seeking price advantages, the city is now rebranding its appeal through innovative designs, diverse sourcing, and elevated craftsmanship to win back its core South Asian customer base

IIJS Tritiya 2025, held in Bengaluru, showcased the resilience and innovation of India’s gem and jewellery industry amid global headwinds. With cautious, yet committed buyers, strategic government support — including the announcement of a proposed mega jewellery park — and a strong emphasis on craftsmanship and technology, the show reinforced India’s growing stature in global jewellery trade

November saw central banks continue their aggressive gold acquisitions, with Poland leading the charge and China re-entering the market, underscoring gold’s lasting appeal as a stable asset

As 2024 draws to a close, the jewellery industry reflects on a year marked by innovation, resilience, and evolving consumer preferences. From record-breaking gold prices, to growing demand for natural diamonds and polki jewellery, the year saw it all. Industry stalwarts share their perspectives of 2024, and offer a glimpse into the year to come

Senco Gold and Diamonds is gearing up for a transformative 2025, with plans to leverage digital advancements and personalised services to fuel growth. The company reflects on 2024 as a year of robust value growth driven by weddings and lightweight jewellery, and looks ahead with a focus on sustainability, minimalist designs, and enhanced consumer engagement

As Dhanteras and Diwali draw near, Indian consumers are actively purchasing gold despite record-high prices, driven by hopes for strong returns amid a cooling stock market. This surge in demand may further elevate global gold prices and impact India's trade balance, indicating a robust festive buying sentiment